I’m not sure if you’ve noticed recently… but there’s a lot of conversation about AI or Artificial Intelligence. A bit over a week ago… you could barely log on to Facebook
When I was a little girl, my grandparents had a caravan parked in their front yard. I never saw it move. It stood as a silent promise of travel and adventure a
February 2022 was supposed to be a very different month for me. Last year I was neck deep in negotiating a deal that would see me in a significant role in
This may sound like I'm being derogatory or mean towards copywriters… but I'm not. I said they "act" like dogs… not that they "are" dogs. And perhaps I should have said
When I was growing up, my ears were "fed" a healthy and eclectic diet of 60's music. It was everything from the Beach Boys, to Motown, to Phil Spector's Wall of
I’m getting ready for my 15 minutes of fame next week at the Copy Accelerator event. I have 15 minutes on a copywriting panel to stun and amaze the attendees… and
Last week I was on a mindset masterclass with the AWAI (American Writers and Artists Institute) team. They gave me the opportunity to share some of the wisdom I’ve collected and
The last 2 months have been tough for my family. If you’ve been reading my emails for any length of time, you’ll know most of the details… but not all
I love gardening. Fortunately for me, I seem to have inherited my Grandmother’s green thumb. But little did I think that my gardening green thumb would help me to write compelling
This year I’ve been doing a lot of copy coaching. I don’t often share a lot of copy lessons in these emails, but it’s probably time I did. Anyway, one of the
