"Masters of Advertising Copy" (edited by Justus George Frederick) is a course on the principles and practice of copywriting with parts of the course written by one of the greatest copywriters of all time... Claude C. Hopkins!
Other contributors include... H. Harry Thompson, Bruce Barton, J.K. Fraser, Ben Nash, Kenneth Goode and many other notables in the field of copywriting.
The Masters of Advertising Copy course is like having a Ph.D. in copywriting.
Masters of Advertising Copy
Masters of Advertising CopyClick on the link to download your 2nd book in my Copywriter's 7 part eBook Collection